About Red Maple

The Red Maple Story

Raechel Pefanis, Founder and Principal of Red Maple

One day, in a particularly dark and confusing year of my life, I found myself at Indigo looking for answers to a hot mess of problems, when I stumbled my way into insight. It went like this: 

"Life is difficult. This is a great truth, one of the greatest truths. It is a great truth because only once we truly see this truth, do we transcend it. Once we truly know that life is difficult -once we truly understand and accept it- then life is no longer difficult."

That little gem, from Dr. M. Scott Peck, ended up being one of a few "mind-blown" moments in my life, causing me to forever reframe my expectations. It taught me to stop struggling against my difficulties and, instead, to start rolling with them. To transcend them. And I desperately needed to learn that lesson, at that particular time of my life. 

That was also the day my love affair with deep work, and a company that knew how to do it, first began. I decided that I would attain the skills I needed to support people in becoming whatever they must be in their lives. And that was where your story and Red Maple's begin to mix.

We represent a team of people that are the best there is in the field of personal and professional development. But there is one thing I cannot stand, which is 3-point checklists or other insufficient solutions to the problems of our day. Around here, we cheekily refer to cheap fixes as “pablum.” Red Maple’s work is deep, and sometimes complex. We look forward to working with clients that want just that on the road to improving their lives, relationship and businesses.

Red Maple Coaching and Consulting offers professional coaching in Kitchener Waterloo. We know that “coaching” has lots of different meanings out there in the world, so here’s ours:

Coaching is a co-created process between you and us that leads to gains, growth and development in your life. We are well trained, certified coaches with the International Coaching Federation, and we love what we do with a passion. Reach out to us today to see if we’re a fit.